“Why didn’t I think of that genius idea?” This is the remarkable, at times funny, story of a young entrepreneur who, aged 18 and with $4,000 and no other funding, started up invisibobble – the revolutionary hair ties that have taken the haircare industry by storm. Today, Sophie Trelles-Tvede’s compa..
Funny because it's true. From the creator of the viral sensation "10 Tricks to Appear Smart in Meetings" comes the must-have book you never knew you needed, 100 Tricks to Appear Smart in Meetings. In it, you will learn how to appear smart in less than half the time it takes to actually learn anythi..
50 Business Classics presents entrepreneur stories, the best management thinking and proven ideas on strategy, innovation, and marketing. It presents ideas from texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from Google, Apple an..
An engrossing insider account of how a teacher built one of the world’s most valuable companies -rivaling Walmart & Amazon- and forever reshaped the global economy. In just a decade and half Jack Ma, a man from modest beginnings, founded and built Alibaba into one of the world’s largest companies. /..
Studies show that career development is the most powerful tool managers have for productivity. These frequent conversations with employees about their career goals into the normal course of business increase employees’ awareness of their strengths, weaknesses, and help them pull that together to des..
Do open floor plans really work? Are annual performance reviews necessary? Dr. David Burkus is an influential business school professor who challenges many of the established principles of business management. He’s found that fundamental management practices are wrong and misguided. / ¿Funcionan re..
Big Data is the new buzzword that appears in every new technology trend, based on a common practice. Almost all large companies have begun making decisions on the basis of data analysis. These data exist, and phone companies have them thanks to the information obtained via roaming activation. This o..
What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones who grow to become global giants? The secret is blitzscaling: a set o..
Learn how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various types of marketing stimuli. Analysts use this to measure a consumer's prefe..
If societies overcome fear and see the crisis as an opportunity, it is possible to undertake the necessary transformations to progress. The authors of this book present tools, cases, and initiatives of the most relevant companies and organizations in order to achieve a more sustainable future and pl..
Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future. Whole Foods cofounder John Mackey and Conscious Capitalism, Inc. cofounder Raj Sisodia argue that both business and capitalism are inherently good using some of today’s most successful companies as ex..
The Conscious Capitalism Field Guide gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization. This practical guide provides exercises, checklists, and advice to help you apply these ideas in your organization. / Después d..