Funny because it's true. From the creator of the viral sensation "10 Tricks to Appear Smart in Meetings" comes the must-have book you never knew you needed, 100 Tricks to Appear Smart in Meetings. In it, you will learn how to appear smart in less than half the time it takes to actually learn anythi..
50 Business Classics presents entrepreneur stories, the best management thinking and proven ideas on strategy, innovation, and marketing. It presents ideas from texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from Google, Apple an..
An engrossing insider account of how a teacher built one of the world’s most valuable companies -rivaling Walmart & Amazon- and forever reshaped the global economy. In just a decade and half Jack Ma, a man from modest beginnings, founded and built Alibaba into one of the world’s largest companies. /..
Studies show that career development is the most powerful tool managers have for productivity. These frequent conversations with employees about their career goals into the normal course of business increase employees’ awareness of their strengths, weaknesses, and help them pull that together to des..
Do open floor plans really work? Are annual performance reviews necessary? Dr. David Burkus is an influential business school professor who challenges many of the established principles of business management. He’s found that fundamental management practices are wrong and misguided. / ¿Funcionan re..
Big Data is the new buzzword that appears in every new technology trend, based on a common practice. Almost all large companies have begun making decisions on the basis of data analysis. These data exist, and phone companies have them thanks to the information obtained via roaming activation. This o..
Learn how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various types of marketing stimuli. Analysts use this to measure a consumer's prefe..
The Conscious Capitalism Field Guide gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization. This practical guide provides exercises, checklists, and advice to help you apply these ideas in your organization. / Después d..
A book about Economics for those who do not understand it; even those well-versed in the language of money will equally enjoy it; Lanchester is a masterful writer with a witty style who goes beyond clichés by revealing how the world of finance really works. / Este es un libro sobre economía para lo..
Open the doors to the gold that any company craves for: the monetization of its social networks. You will learn how to develop your own management strategy without making mistakes. Everything you need to know to be able to use social networks as channels that generate growth and benefits for your co..
In this book, the authors present the ten most common mistakes related to decision-making. A simple and direct book that is ideal to have at hand whenever we have doubts about certain decisions, or when we must make important choices in our professional and personal life. / En este libro los autore..
Lencioni provides us with very powerful practical solutions that are applicable to the real world to improve results by putting people in first place. For executives who try to be competitive in the market, managers who try to motivate and commit their team or employees who seek some satisfaction in..