A book about Economics for those who do not understand it; even those well-versed in the language of money will equally enjoy it; Lanchester is a masterful writer with a witty style who goes beyond clichés by revealing how the world of finance really works. / Este es un libro sobre economía para lo..
In this book, the authors present the ten most common mistakes related to decision-making. A simple and direct book that is ideal to have at hand whenever we have doubts about certain decisions, or when we must make important choices in our professional and personal life. / En este libro los autore..
Lencioni provides us with very powerful practical solutions that are applicable to the real world to improve results by putting people in first place. For executives who try to be competitive in the market, managers who try to motivate and commit their team or employees who seek some satisfaction in..
A must-read exploration of deep value investment strategy, describing the evolution of the theories of valuation and shareholder activism from Graham to Icahn and beyond. The book combines engaging anecdotes with industry research to illustrate the principles and methods of this complex strategy. / ..
If there’s never been a better time to start doing things you want to do, or a great business idea but something is stopping you from getting started; perhaps you just want to be more successful in general, or you want to do something you secretly fear, then this will help you. This is a short, clea..
As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a t..
The current economic, social and psychological momentum is a great opportunity to reflect on productivity, the usefulness of our actions and profitability of our investments. The production capacity is closely related to motivation. Understanding how and why we are motivated to be more efficient wil..
This is the story of Mateo, a young millennial hired by a prestigious newspaper to take charge of its digital edition. He finds himself in a series of dynamics typical of a traditional company, unfriendly to changes. It’s not easy as the generation gap makes expectations differ enormously.
Esta es l..
How would you market planet Earth as the ultimate tourist destination? Fysh Reynolds must answer this question when at his job playing Ronald McDonald at kids' birthday parties, aliens land on Earth and assume Fysh -dressed as Ronald- to be leader of the free world. The aliens' mission: to establish..
Drawing on the knowledge and experience of working with hundreds of the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic chang..
This book is intended for managers of a large company, an SME, or a start up. The examples of leadership that we have gathered here harbor wisdom, good judgment and common sense, that is, all the essential resources for any professional activity to be fruitful and generate a positive impact on socie..
Success or failure in sales always depends on business management. This book has been written by an active seller who has been awarded by the multinationals Procter & Gamble and Sutter Professional for seven consecutive years. Find success by following the 100 reflections and advice it contains. / ..