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Brand: Almuzara EAN: 9788411312875
Digital Training
The changes produced by the technological revolution have drawn attention to digital training, not only in relation to production and the company, but also for workers themselves as a personal and professional improvement. Training therefore becomes an absolute protagonist in a digital economy, bein..
$20.66 $22.95
Brand: Urano World EAN: 9788496627833
Gamification can be defined as the application of the mechanism of a game so that people adopt certain behavior. In recent years marketing have sought new ways to achieve goals and one of them is the application of game mechanics to obtain certain results. There is little literature to establish the..
$12.56 $13.95
Brand: Urano World EAN: 9788416997367
The Ivy Portfolio
The Ivy Portfolio shows step-by-step how to track and mimic the investment strategies of the highly successful Harvard and Yale endowments. Using the endowment Policy Portfolios as a guide, the authors illustrate how an investor can develop a strategic asset allocation using an ETF-based investment ..
$23.36 $25.95
Brand: Urano World EAN: 9788492921690
The Ruler's Guide
In the classic tradition of Sun Tzu’s The Art of War, here is the timeless wisdom of China’s greatest emperor Tang Taizong (598-649 AD) which will show anyone who leads how to achieve unparalleled results and a lasting legacy. Many historians rank him among such rulers as Augustus and Napoleon. / E..
$16.16 $17.95
Brand: Obelisco EAN: 9788491116714
The 10 Pillars of Wealth
The world has led you to believe that financial freedom is not something you can achieve. You have been taught to view wealth as something that happens only to a lucky few. The truth is that creating wealth comes down to your beliefs, understanding, and views...
$21.56 $23.95
Brand: Urano World EAN: 9788416997527
Leaders Eat Last (Revised Edition)
Imagine a world where almost everyone wakes up inspired to go to work. This is not a crazy idea. The best organizations foster trust and cooperation because their leaders build what Sinek calls a Circle of Safety. It separates the security inside the team from the challenges outside...
$19.76 $21.95
Brand: Sirio EAN: 9788416579105
We have been selling things since ancient times. Almost always we are trying to convince others of something, to do something or give us something. Therefore, whether or not you are a sales professional, the application of these psychological tricks produces a favorable change in your life. / El au..
$15.26 $16.95
Brand: Almuzara EAN: 9788418578564
Digital Marketing for those who do not Know About
The digital environment is full of opportunities and as parents, educators, or simple citizens we have a responsibility to understand the codes by which this exciting world is governed. We are all part of this ecosystem, but we understand almost nothing of what is happening around us, but this book ..
$24.26 $26.95
Brand: Almuzara EAN: 9788418757594
Marketing is not (just) Advertising
In the general media the term 'marketing' is understood and used in an erratic and ambiguous way. This is an informative book that shows that doing good marketing means understanding who you serve, designing the way to do it differently and communicating it effectively, applying a lot of common sens..
$24.26 $26.95
Brand: Urano World EAN: 9788416997381
Millennial Money
We have witnessed one of the worst stock market beatings ever. As a result, abysmal returns are the new normal, financial experts are ringing the death knell of buy-and-hold, and investors’ faith in equities has hit an all-time low. You have choices, you can abandon the stock market, or invest for t..
$26.96 $29.95
Brand: Urano World EAN: 9788416997275
What’s the secret to continuous growth and innovation? According to Marc Benioff, the answer is building a culture in which your values permeate everything. In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies -- Sales..
$16.16 $17.95
Brand: Urano World EAN: 9788496627925
The “work from home” phenomenon is thoroughly explored in this illuminating new book from bestsellers Fried and Hansson, who point to the surging trend of employees working from home (and anywhere else) explaining the challenges and unexpected benefits.  Most importantly, showing why more businesses..
$17.96 $19.95
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